Tourism Booming in Yueyang During Spring Festival

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Between February 11 and 17, visitors swarmed into Yueyang¡¯s six major scenic areas ¨C Yueyang Tower, Junshan Island, Zhang Guying Village, Quzi Cultural Park, Shiniu Village National Geopark, and Dongting Lake Happy World. Various cultural and tourism activities were organized. A total of 312,500 visits were made, making a revenue of more than 7.5 million CNY.

Short-distance and short-term trips were preferred, with tours in surrounding regions and rural areas, and driving tours as the majority. The Yueyang cultural and tourism authority designated ten inspection teams to inspect safe production, cultural tourism, and epidemic prevention and control, to ensure a safe and stable Spring Festival tourism market.

Yueyang carried out a variety of measures to improve passenger transport, including increasing traffic services at bus stations, tourist distributing centers, and scenic areas; setting up eye-catching instruction signs along roads in scenic areas; and, setting up direction signs at crowded sites.

Various tourism products and preferential policies were provided. Pingjiang County presented Spring Festival couplets, organized performances at scenic spots, solicited one-month long online exhibitions and performances during spring, and provided free admission for the tourists born in the years of the Ox and with a family name of Niu for the whole year. In Zhang Guying Village, folk cultural activities created festive atmosphere, such as Spring Festival goods promotion, making Ciba, weaving straw sandals, and embroidery. 

Translator: Pang Yuehui
Chinese source: